Packaging for tissue products with branding

ABSTRACT

A package comprises a body and a closure tab. The body has a first portion and an adjacent second portion. The closure tab is affixed to the first portion and detachably affixed to the second portion and acts as a seal when affixed to both portions. The closure tab is substantially shaped in the form of brand insignia. A package comprises a body, having a dispensing opening, and a closure tab. The closure tab is at least partially detachably affixed to the body, substantially shaped in the form of brand insignia and configured to at least partially cover the dispensing opening. A method for making a package includes: forming a closure tab by die cutting film material into substantially the same shape as brand insignia; forming a package having a body; applying adhesive to an adhesive-site; and at least partially attaching the closure tab to the body at the adhesive-site.

FIELD OF THE INVENTION

The present disclosure relates to dispensing packages and packages forstacked and/or interfolded sheet materials such as facial tissues.

BACKGROUND OF THE INVENTION

Packages for containing and dispensing stacked and/or interleaved sheetmaterials can be formed from paperboard or flexible film material. Thesepackages are common in everyday use and are found in a plurality ofbathrooms and other rooms within the household. These packages can berigid constructions or flexible, soft pack constructions, with orwithout graphics printed upon the outer surfaces thereof.

Often consumers desire that packages of sanitary tissue products haveaesthetically pleasing surfaces. Packages of tissue products often sitin visible locations in the home or office, and consumers often desirethe package print designs to complement the environment in which itsits. For this reason, often manufacturers of such packages place brandand consumer information, including trademarks and product information,on a removable panel, such that once removed, the package retains anaesthetically pleasing appearance. Alternatively, manufacturers mayprovide important information in an inconspicuous manner such that theinformation does not interfere with the aesthetic design of the package.For example, manufacturers may place such important information on thebottom or back side of a package and/or utilize small print or mutedcolors.

However, manufacturers desire to reinforce brand awareness at purchaseand during use, and using removable panels or inconspicuous placementundermines efforts to reinforce a brand. Indeed, if a panel is removed,the information is no longer visible to the user. Likewise, the usertends to overlook information, prior to and during use of the product,when the information does not lend itself to being noticed.

Further still, areas where manufacturers typically provide information,such as removable panels, offer limited space for placing brand and/orconsumer information.

Accordingly, there is an unmet need for packaging for sanitary tissueproducts and other products that provide more noticeable brand awarenessto the end user at purchase and/or during use.

Additionally, there is an unmet need for packaging for sanitary tissueproducts and other products that provides more space for brand and/orconsumer information.

SUMMARY OF THE INVENTION

The present invention fulfills the needs described above by providing apackage that has a body and a closure tab. The body has a first portionand a second portion adjacent to the first portion. The closure tab isaffixed to the first portion and detachably affixed to the secondportion of the body such that the closure tab acts as a seal whenaffixed to the first portion and the second portion. The closure tab issubstantially shaped in the form of a brand insignia.

In another embodiment, a package having a body and a closure tab isprovided. The body has a dispensing opening. The closure tab is at leastpartially detachably affixed to the body. The closure tab also issubstantially shaped in the form of a brand insignia and configured toat least partially cover the dispensing opening when positioned over thedispensing opening.

In yet another embodiment, a method for making a package having aclosure tab substantially shaped in the form of a brand insignia isdisclosed. The method includes: forming a closure tab by die cutting afilm material into substantially the same shape as a brand insignia;forming a package having a body; applying an adhesive to anadhesive-site; and at least partially attaching the closure tab to thebody at the adhesive-site.

BRIEF DESCRIPTION OF THE DRAWINGS

The above-mentioned and other features and advantages of the presentdisclosure, and the manner of attaining them, will become more apparentand the disclosure itself will be better understood by reference to thefollowing description of non-limiting embodiments of the disclosuretaken in conjunction with the accompanying drawings, wherein:

FIG. 1 is a perspective view of a package in accordance with onenon-limiting embodiment of the present invention;

FIG. 2 is a perspective view of the package of FIG. 1 in accordance withone non-limiting embodiment;

FIG. 3 is a perspective view of a package in accordance with anon-limiting embodiment of the present invention;

FIG. 4 is a perspective view of a package in accordance with yet anothernon-limiting embodiment of the present invention;

FIG. 5 is a perspective view of the package of FIG. 4 in accordance withone non-limiting embodiment; and

FIG. 6 is a perspective view of a package in accordance with analternative non-limiting embodiment of the present invention.

DETAILED DESCRIPTION OF THE INVENTION

The present disclosure provides for a closure tab suitable for use onpackaging, including but not limited to packaging used for sanitarytissue products. As disclosed more fully below, the closure tab can beshaped to provide greater awareness and recognition of the brand as wellas an aesthetically pleasing surface for brand and/or consumerinformation. The inventors have discovered that a shaped tab can drivemore brand awareness to a user, at the point of sale and/or during use.

DEFINITIONS

“Brand information” as used herein means any descriptions, depictions,objects or other indicia relating to a brand (i.e., a single sourceidentifier which identifies a product and/or service as exclusivelycoming from a single commercial source). Nonlimiting examples of a brandare PUFFS® facial tissue, CHARMIN® bath tissue, and BOUNTY® papertowels. PUFFS®, CHARMIN® and BOUNTY® are also trademarks. Nonlimitingexamples of brand information are brand names, brand insignia, slogans,history, mascots, endorsements, certifications, recommendations andclaims regarding brand performance, quality, recognition or consumers'preferences for the brand.

“Brand insignia” as used herein means objects, words, colors, shapes orother indicia that can be used to distinguish, identify or represent themanufacturer, retailer, distributor or brand of a product, including butnot limited to trademarks, logos, emblems, symbols, designs, figures,fonts, lettering, crests or similar identifying marks.

“Consumer information” as used herein means descriptions, depictions,objects or other indicia related to the sale, distribution or use of aproduct or category of products, or otherwise relevant to the purchaseror consumer of a product or category of products, including but notlimited to regulatory information, product ingredients, product useand/or safety information, manufacturer or distributor information,sales, coupons, sweepstakes materials and promotional information, andthe like.

“Fiber” as used herein is an elongate particulate having an apparentlength greatly exceeding its apparent width (e.g., an aspect ratio ofgreater than 1). More specifically, as used herein, “fiber” refers tofibrous structure-making fibers. The present disclosure contemplates theuse of a variety of fibrous structure-making fibers, such as, forexample, natural fibers or synthetic fibers, or any other suitablefibers, and any combinations thereof.

“Fibrous structure” as used herein is a structure that comprises one ormore fibers. Non-limiting examples of fibrous structures may includepaper, fabrics and absorbent pads.

Non-limiting examples of processes for making fibrous structures includewet-laid processes, air-laid processes, spun-bond processes, weavingprocesses, melt-blown processes and extrusion processes. Some processesmay include steps of preparing a fiber composition in the form of asuspension in a medium, either wet, more specifically aqueous medium, ordry, more specifically gaseous, i.e. with air as medium. The aqueousmedium used for wet-laid processes is oftentimes referred to as a fiberslurry. The fibrous slurry is then used to deposit a plurality of fibersonto a forming wire or belt such that an embryonic fibrous structure isformed, after which drying and/or bonding the fibers together results ina fibrous structure. Further processing the fibrous structure may becarried out such that a finished fibrous structure is formed. Forexample, in typical papermaking processes, the finished fibrousstructure is the fibrous structure that is wound on the reel at the endof papermaking and may subsequently be converted into a finished product(e.g., a sanitary tissue product).

“Film material” as used herein is intended to include foils, polymersheets, co-extrusions, laminates and combinations thereof. Filmmaterials may be fabricated from a polymer that does not have adhesivecharacteristics, which may be made from homogeneous resins or blendsthereof. The properties of a selected film materials can include, thoughare not restricted to, combinations or degrees of being: porous,non-porous, microporous, gas or liquid permeable, non-permeable,hydrophilic, hydrophobic, hydroscopic, oleophilic, oleophobic, highcritical surface tension, low critical surface tension, surfacepre-textured, elastically yieldable, plastically yieldable, electricallyconductive and electrically non-conductive. Such materials can behomogeneous or composition combinations.

Film materials may be made from homogeneous resins or blends thereof.Single or multiple layers within the film structure are contemplated,whether co-extruded, extrusion-coated, laminated or combined by otherknown means. The key attribute of the film material is that it beformable to produce protrusions and valleys. Useful resins include, butare not limited to, polyethylene (PE), polypropylene (PP), polyethyleneterephthalate (PET), polyvinyl chloride (PVC), polyvinylidene chloride(PVDC), latex structures, nylon, etc.

Polyolefins tend to be lower in cost and relatively easy to form but arenot necessary to practice the invention. High density polyethylene(HDPE) is may be used fabricate the film material. Other suitablematerials to fabricate the film from include, but are not limited to,aluminum foil, coated (waxed, etc.) and uncoated paper, coated anduncoated wovens, scrims, meshes, nonwovens, and perforated or porousfilms, and combinations thereof. In one embodiment, flexible filmmaterial is a formed film from about 0.0001 inch to about 0.005 inches,or about 0.001 inch thick film.

“Ply” or “Plies” as used herein mean an individual, integral fibrousstructure, optionally to be disposed in a substantially contiguous,face-to-face relationship with other plies, forming a multiple plyfibrous structure. It is also contemplated that a single fibrousstructure can effectively form two “plies” or multiple “plies”, forexample when folded on itself.

“Sanitary tissue product” as used herein means one or more finishedfibrous structures, converted or not, that is useful as a wipingimplement for post-urinary and post-bowel movement cleaning (e.g.,toilet tissue and wet wipes), for otorhinolaryngological discharges(e.g., facial tissue), and multi-functional absorbent and cleaning uses(e.g., paper towels and shop towels). The sanitary tissue products canbe embossed or not embossed, creped or uncreped, single or multi-ply.

The sanitary tissue product may be segmented into individual segments ofsanitary tissue products having discrete lengths. These individualsegments of sanitary tissue products can then be folded upon itself andsubsequently stacked and/or interleaved. Such stacked and/or interleavedsanitary tissue products can then be inserted into appropriate packagingconsistent with the present disclosure. Packages for containing anddispensing stacked and/or interleaved sheet materials disposed insidecan generally be divided into two principal types. The first typeenables stacked and interfolded sheets to “pop-up” to dispense throughan opening in the top wall of the package. Such pop-up dispensersprovide partial withdrawal of the next successive tissue upon pullingsheets out one at a time from the package. The second type of packagefacilitates dispensing of a stack of sheets that are generally notinterfolded by providing an opening in one at least one of the packagewalls to enable a user to reach into the package and remove one or moreof the sheets at a time. This latter type of package is commonly knownas a “reach-in” package.

Alternatively, sanitary tissue products may be convolutely wound uponitself about a core or without a core to form a sanitary tissue productroll. Lines of perforation can be provided within the length of thewound product to facilitate separation of adjacent portions of theconvolutely wound sanitary tissue product.

The fibrous structures and/or sanitary tissue products of the presentinvention may comprise additives such as softening agents, temporary wetstrength agents, permanent wet strength agents, bulk softening agents,lotions, silicones, wetting agents, latexes, especiallysurface-pattern-applied latexes, dry strength agents such ascarboxymethylcellulose and starch, and other types of additives suitablefor inclusion in and/or on sanitary tissue products.

The invention is described below in the context of a sanitary tissueproduct, but one skilled the art can readily recognize that thedescription below equally applies any packaged products, such as paperproducts, non-woven products or combination paper and non-wovenproducts. These products include sanitary napkins, diapers, medicalgarments and/or other garments, for example. Further, those of skill inthe art can recognize that other products can also be dispensed from thepackaging described herein. Therefore, the description below includesthe invention in the context of other products as well as sanitarytissue products.

Package

As shown in FIGS. 1-2, an exemplary, but non-limiting, package 10 of thepresent disclosure is provided as a container having a parallelepipedgeometry and a generally rectangular footprint. In another nonlimitingembodiment, as depicted in FIGS. 3-5, the package 10 may have aparallelepiped geometry and a generally square footprint. In yet anotherembodiment, the package 10 of the present invention may be substantiallycylindrical as shown in FIG. 6. One of skill in the art will easilyunderstand the package 10 can form virtually any shape and/or geometrydesired to provide the required dispensing of products provided withinthe body 12 of package 10. This may include, for example, ovularcontainers, triangular containers, as well as containers having anypolygonal shape or structure.

The package 10 of the present invention can be formed from any materialknown to be suitable for packaging, including paperboard, boxes, plastictubs or flexible film material. In an embodiment, the package materialmay be a fibrous structure laminated and/or otherwise bonded (e.g.,chemically, physically, electrostatically, adhesively, melt-bonded andthe like) to a film material. In one embodiment, a film material can beused to provide the package 10 with a generally liquid imperviouscharacteristic.

Further, in an embodiment, the package 10 may contain a plurality ofsanitary tissue products 13, which can be facial tissue paper, such asPUFFS® brand facial tissue. However, one of skill in the art canrecognize that virtually any article can be contained in the exemplarypackage 10 discussed herein. This may include by way of non-limitingexample, bath tissue, wet wipes, paper toweling, feminine care products,baby care products, household care products and the like.

As further shown in FIG. 1, the package 10 may have a body 12 comprisinga first portion 14 and a second portion 16 adjacent to the first portion14. In one embodiment, the first portion 14 is at least partiallyremovable from the package 10, and a line of weakening 18, such as aperforation may be used to facilitate removal. In another embodiment,the first portion 14 may be joined to the body 12 by adhesive such thatthe first portion 14 can be at least partially re-sealable.

The package 10 may include brand insignia 20 in one or more locations onthe body 12. The brand insignia 20 may be used to identify the product,its brand or like information. The package 10 may further comprise aclosure tab 22, which may be in a shape which reflects brand insignia20. In a non-limiting example, as shown in FIG. 1, the closure tab 22may be substantially shaped in the same form as the perimeter of atrademark, such as a trademark associated with PUFFS® brand facialtissue. The closure tab 22 may be in the form of brand insignia 20 thatcan be found elsewhere on the body 12 or brand insignia 20 that is nototherwise found on the body 12. The closure tab 22 may comprise a colorthat substantially matches the coloring or colors provided in brandinsignia 20.

In one embodiment, the closure tab 22 may be affixed to the firstportion 14. The closure tab 22 may be detachably affixed to the secondportion 16, such that the closure tab 22 may be removed from the secondportion 16. Any suitable means of affixation may used to affix theclosure tab to the first portion 14 and/or second portion 16, includingbut not limited to adhesive, fasteners and other methods known in theart. The closure tab 22 may be detached from the second portion 16 byany suitable means, including pulling the closure tab 22 with sufficientforce to peel away, or otherwise detach, the closure tab 22 from thesecond portion 16. In a nonlimiting example, the closure tab 22 may beused to facilitate removal of the first portion 14 from the body 12 by,for example, initiating tearing at the line of weakening 18. In yetanother nonlimiting example, the closure tab 22 and/or the first portion14 can have adhesive such that the closure tab 22 can be used both topull the first portion 14 away from the body 12 for access to sanitarytissue products 13 contained within the body 12 and to re-seal the firstportion 14 in an at least partially closed position after use.

In an embodiment, the first portion 14 can be the same size and shape asthe boundaries of the line of weakening 18. In an embodiment, the firstportion 14 can be a different size and/or have a different shape thanthe boundaries of the line of weakening 18, and be disposed on package10 by adhesive or other suitable means.

As shown in FIG. 2, in a closed position, the first portion 14 may atleast partially cover a dispensing opening 24 disposed in the body 12,which becomes more visible as the first portion 14 is moved away fromthe body 12. The dispensing opening 24 may be formed in any geometrythat facilitates the dispensing of products, such as sanitary tissueproducts 13, from the package 10.

In one embodiment, the closure tab 22 may form the shape of brandinsignia 22 in combination with the first portion 14 and/or the secondportion 16 and/or another portion of the body 12. In other words, theclosure tab 22 alone may comprise the shape of a segment of brandinsignia 20 while the outline or shape of the complementary segment ofthe brand insignia 20 may be found elsewhere on the body 12.

One of skill in the art can recognize that the package 10 may includemultiple closure tabs 22, which may or may not comprise the same shapesand sizes and may or may not be affixed to the first portion 14 and/orsecond portion 16 of the body 12.

In an alternative embodiment, as shown for example in FIG. 3, the body12 may include a dispensing opening 24 disposed upon one or more sidesof the body 12. The body 12 may further include a closure tab 22 thatmay partially cover the dispensing opening 24. The closure tab 22 may besubstantially shaped in the form of brand insignia 20. In oneembodiment, the closure tab 22 may comprise a color that substantiallymatches the coloring or colors provided in brand insignia 20.

The dispensing opening 24 may be formed in any geometry that facilitatesthe dispensing of products, such as sanitary tissue products 13, fromthe package 10. In one embodiment, the dispensing opening 24 may beformed from a line of weakening 18 in the body 12, such as a line ofperforation (shown in FIG. 3 in a closed position).

The closure tab 22 may be affixed to the body 12 in such a way as toinitially seal the dispensing opening 24 in an at least partially closedposition and/or re-seal the dispensing opening 24 in an at leastpartially closed position after use. For example, FIG. 4 depicts anembodiment wherein the closure tab 22 covers the dispensing opening 24.FIG. 5 depicts the same embodiment except the closure tab 22 is at leastpartially moved away from the body 12, revealing the dispensing opening24 which was not visible in FIG. 4.

In an embodiment, the closure tab 22 can be the same size and shape asthe boundaries of the dispensing opening 24. In an embodiment, theclosure tab 22 can be larger or smaller than the boundaries of thedispensing opening 24.

One of skill in the art can recognize that the package 10 may includemultiple closure tabs 22 and/or multiple dispensing openings 24. Wheremultiple closure tabs 22 are provided on a package 10, the closure tabs22 may or may not comprise the same shape and size. Where multipledispensing openings 24 are provided on a package 10, the dispensingopenings 24 may or may not comprise the same shape and size. Further,one of skill in the art can recognize that, where multiple closure tabs22 and dispensing openings 24 are provided, each closure tab 22 may beindividually paired with one dispensing opening 24, one dispensingopening 24 may be paired with multiple closure tabs 22, multipledispensing openings 24 may be paired with one closure tab 22 or thepackage 10 may contain a combination of these options. In onenonlimiting example, a closure tab 22 may cover two dispensing openings24 such that the closure tab 22 may be lifted to reveal one dispensingopening 24 at a time or both simultaneously.

In yet another embodiment, the body 12 itself may comprise the closuretab 22, which may be shaped in the form of brand insignia 20. In onenonlimiting example, the closure tab 22 is defined by a line ofweakening 18 in the body 12, such as a perforation. The line ofweakening 18 is in the shape of brand insignia 20. Upon separating thebody along the line of weakening 18, the closure tab 22 becomes at leastpartially detached from body and is shaped in the form of brand insignia20.

In an embodiment, the closure tab 22 may include consumer information 26and/or brand information 28. As shown in FIGS. 1-3, the brandinformation 28 on the closure tab 22 may include a brand name such asPUFFS®, referring to PUFFS® facial tissue. Further, as shown in FIGS.1-2 and 6, the brand information 28 may include a statement regardingproduct quality. In another embodiment (not shown), the closure tab 22may include brand information 28 comprising nontextual insignia such aspictures or drawings of the product, the product in use or mascots suchas the CHARMIN® bath tissue bears. In yet another embodiment (as shownin FIGS. 4 and 6), the closure tab 22 may include consumer information26 such as sale information or product warnings. The consumerinformation 26 may comprise nontextual indicia such as symbols.

In one embodiment, consumer information 26 and/or brand information 28may be present on the inner side of the closure tab 22, such that theconsumer information 26 and/or brand information 28 is not visible untilthe closure tab 22 is at least partially detached from the body 12. Inanother embodiment, the consumer information 26 and/or brand information28 may be present on the inner side of the closure tab 22, such that theconsumer information 26 and/or brand information 28 is not visible untilthe closure tab 22 is at least partially unfolded and/or otherwisedisassembled.

Consumer information 26 and/or brand information 28 may be presentelsewhere on the body 12. In one nonlimiting example, consumerinformation 26 and/or brand information 28 may be present on interiorsurfaces of the body 12, such that the consumer information 26 and/orbrand information 28 is not visible until product is removed from thepackage 10 or until the package 10 is void of all products. The consumerinformation 26 and/or brand information 28 on the closure tab 22 may ormay not comprise the same type of consumer information 26 and/or brandinformation 28 as provided elsewhere on the body 12.

In an embodiment, the closure tab 22 is detachable from the body 12 andsufficiently designed for a secondary use. In one nonlimiting example,the closure tab 22 is formed from plastic and can serve as a collector'spin or needle pin or the like. In yet another nonlimiting example, theclosure tab 22 may comprise a magnet and can be used as a magnet afterremoval from the body 12.

The closure tab 22 and/or the body 12 may include various features tocall attention to its design, consumer information 26 and/or brandinformation 28. In one nonlimiting example, the closure tab 22 comprisesholographic effects. In another nonlimiting example, the closure tab 22comprises an area of opacity around brand information 28 and/or consumerinformation 26 that may be printed on the closure tab 22. In yet anothernonlimiting example, the closure tab 22 comprises an area oftransparency.

In one embodiment, the closure tab 22 may comprise a textured surface.In one nonlimiting example, the closure tab 22 comprises elements thatare embossed, such as a logo embossed on the closure tab 22. In evenanother nonlimiting example, the closure tab 22 comprises materials thatprovide a soft surface, including but not limited to materials such asfelt, velvet or raised fibers. In yet another nonlimiting example, theclosure tab 22 comprises a raised portion that facilitates gripping thetab. One of skill in the art will recognize that varioustexture-enhancing elements and techniques may be included on the closuretab 22 or elsewhere on the body 12.

Process for Making the Package of the Present Invention

A package 10 of the present invention may be formed by any suitableprocess known in the art for making dispensers for sanitary tissueproducts. In one embodiment, a package 10 is formed from materialcomprising a film material or alternatively, a fibrous structurelaminated or otherwise bonded (e.g., chemically, physically,electrostatically, adhesively, melt-bonded and the like) to a filmmaterial. The film material can provide the resulting package 10 with agenerally liquid impervious characteristic. The packaging material isthen formed into a package 10 having a parallelepiped geometry and agenerally rectangular footprint by any suitable means. One of skill inthe art can easily recognize that the package 10 can form virtually anyshape and/or geometry desired to provide the required dispensing ofproducts provided within the body 12 of the package 10.

In an embodiment, the package 10 comprises a plurality of products aswell as one or more dispensing openings 24 to facilitate dispensing ofthose products. One skilled in the art can recognize that the pluralityproducts may be added at any appropriate stage of the manufacturingprocess. For example, the products may be added prior to the packagingmaterial being formed into a package 10 having a body 12 or after thebody 12 of the package 10 has been constructed. Likewise, one skilled inthe art can recognize that the dispensing openings 24 may be formed atany appropriate stage of the manufacturing process.

The closure tab 22 may be formed by any suitable process. In oneembodiment, the closure tab 22 is formed by die cutting film materialinto a desired shape reflective of brand insignia 20. A nonlimitingexample of suitable film material is polyethylene. In anotherembodiment, the closure tab 22 is formed by hermetically sealing two ormore film materials to create the shape of brand insignia 20 and/or toprovide a textured or button-like structure. Alternatively, the closuretab 22 may be formed from any other suitable material including but notlimited to fibrous structures, such as paper, cloth or plastics which donot constitute film material. Materials used to form the closure tab 22may be layered and/or laminated. In one embodiment, the closure tab 22is formed from folding a fibrous structure into the shape of brandinsignia 20.

The closure tab 22 may be joined with the body 12 by any suitable meansand at any suitable point in the manufacturing process. In onenonlimiting example, adhesive may be applied to an adhesive-site. Theadhesive-site may be a portion of the closure tab 22 and/or a portion ofthe body 12. The closure tab 22 may be joined with the body 12 at theadhesive-site after both the body 12 and the closure tab 22 are fullyconstructed. In another nonlimiting example, the closure tab 22 may bejoined to the packaging material with adhesive and/or using theadhesive-site prior to the complete construction of the closure tab 22and/or prior to the complete construction of the body 12 of the package10. In one nonlimiting example, the closure tab 22 is adhered to aportion of the material which will eventually comprise the body 12 ofthe package 10. The packaging material may then be folded and sealedwith adhesive around the adjacent surfaces, such that the packagingmaterial forms a parallelepiped geometry and generally rectangularfootprint with the closure tab 22 adhered to the body 12. If desired,the closure tab may be further adhered to the body 12 through anysuitable means, for example additional adhesive and/or fasteners.

The dimensions and values disclosed herein are not to be understood asbeing strictly limited to the exact numerical dimension and/or valuerecited. Instead, unless otherwise specified, each such dimension and/orvalue is intended to mean both the recited dimension and/or value and afunctionally equivalent range surrounding that dimension and/or value.For example, a dimension disclosed as “40 mm” is intended to mean “about40 mm.”

Every document cited herein, including any cross referenced or relatedpatent or application is hereby incorporated herein by reference in itsentirety unless expressly excluded or otherwise limited. The citation ofany document is not an admission that it is prior art with respect toany invention disclosed or claimed herein or that it alone, or in anycombination with any other reference or references, teaches, suggests ordiscloses any such invention. Further, to the extent that any meaning ordefinition of a term in this document conflicts with any meaning ordefinition of the same term in a document incorporated by reference, themeaning or definition assigned to that term in this document shallgovern.

While particular embodiments of the present invention have beenillustrated and described, it would be obvious to those skilled in theart that various other changes and modifications can be made withoutdeparting from the spirit and scope of the invention. It is thereforeintended to cover in the appended claims all such changes andmodifications that are within the scope of this invention.

What is claimed is:
 1. A package comprising: a body comprising a firstportion and a second portion adjacent to the first portion; and aclosure tab, wherein: the closure tab is affixed to the first portionand detachably affixed to the second portion such that the closure tabacts as a seal when affixed to the first portion and the second portion,and the closure tab is substantially shaped in the form of a brandinsignia.
 2. The package according to claim 1, wherein the closure tabcomprises film material.
 3. The package according to claim 1, whereinthe brand insignia comprises a logo.
 4. The package according to claim1, wherein the brand insignia comprises a trademark.
 5. The packageaccording to claim 1, wherein the closure tab comprises consumerinformation.
 6. The package according to claim 1, wherein the closuretab comprises brand information.
 7. The package according to claim 1,wherein the closure tab comprises a color substantially matchingcoloring of the brand insignia.
 8. The package according to claim 1,wherein the closure tab is detachably affixed to the second portion withadhesive.
 9. The package according to claim 1, wherein the closure tabis re-sealable.
 10. The package according to claim 1, wherein the firstportion is at least partially removable from the package.
 11. Thepackage according to claim 1, further comprising a plurality of sanitarytissue products positioned within the body.
 12. A package comprising: abody comprising a dispensing opening; and a closure tab at leastpartially detachably affixed to the body, wherein: the closure tab issubstantially shaped in the form of a brand insignia, and the closuretab is configured to at least partially cover the dispensing openingwhen positioned over the dispensing opening.
 13. The package accordingto claim 12, wherein the closure tab comprises film.
 14. The packageaccording to claim 12, wherein the brand insignia comprises a logo. 15.The package according to claim 12, wherein the brand insignia comprisesa trademark.
 16. The package according to claim 12, wherein the closuretab comprises consumer information.
 17. The package according to claim12, wherein the closure tab comprises brand information.
 18. The packageaccording to claim 12, wherein the closure tab comprises a colorsubstantially matching coloring of the brand insignia.
 19. The packageaccording to claim 12, wherein the closure tab is re-sealable.
 20. Amethod for making a package having a closure tab substantially shaped inthe form of a brand insignia, comprising: forming a closure tab by diecutting a film material into substantially the same shape as a brandinsignia; forming a package having a body; applying an adhesive to anadhesive-site; and at least partially attaching the closure tab to thebody at the adhesive-site.